LACGP 2018 SUMMER WEBINAR SERIES

Are you ready to enhance your planned giving program this summer?  Or, do you want to learn how to incorporate planned giving into your major giving skills? Please join us for the 2018 Summer Webinar Series presented by LACGP and sponsored by The Stelter Company. The Webinars are complimentary and will take place on Tuesday, June 26, 2018, 11:30 a.m.-12:30p.m. PDT and Thursday, August 9, 2018, at 11:30a.m.-12:30p.m. PDT.

Matures to Boomers: What Planned Giving Professionals Need to Know
Tuesday, June 26, 2018, 11:30 a.m. to noon PDT
To join us for this Webinar please click here, and register for free.

    • In this session, you'll see information extracted from Stelter proprietary questions embedded in the 2017 Natural Marketing Institute's Healthy Aging Database® study. This one-of-a-kind research study in its twelfth year provides data showing a clear picture of where Matures (born 1900-45) and Baby Boomers (born 1946-1964) share similarities and where they differ significantly in attitude and behaviors that can drive decisions regarding planned giving.
    • We'll look at sources of influence, technology use patterns and key generational differences in financial planning between Matures and Boomers and suggest ways that nonprofits can take advantage of these findings by incorporating them into more targeted communications.
    • Learning Objectives:
      • Attendees will learn how Matures (born 1900-1945) differ from Baby Boomers (born 1946-1964) in ways that directly affect future planned giving fundraising
      • Trends regarding number of gift intentions
      • Differences in attitudes regarding estate planning importance and prevalence
      • Differences in attitudes regarding financial stability and use of financial planners

This webinar will be presented by Cheryl Sturm, Marketing Research Director for The Stelter Company. Cheryl has over 30 years of experience and expertise in strategic planning, market research and results measurement.

Survey Says… Know Your Donors—It Pays to Ask
Thursday, August 9, 2018, at 11:30a.m. to noon PDT
To join us for this Webinar please click here, and register for free.

    • This presentation will provide answers to common questions planned giving professionals are asking about survey tools and how to put them to best use in growing their planned giving program. No matter your nonprofit's size or sector you'll gain valuable information on:
      • Why should your organization survey?
      • What should you expect from surveying your donors?
      • Who should you be surveying and what's the best format?
      • How should you decide who's in and who's out?
      • How often should you send surveys?
      • Can you survey too much?
      • How can the results of your organization's survey impact your planned giving program?

This webinar will be presented by Nathan Stelter. Nathan Stelter is vice president of business development and marketing for The Stelter Company.  Nathan concentrates on product development, strategic partnerships, marketing consultation, client services and corporate marketing. He oversees Stelter's consulting and marketing teams.

LACGP would like to thank our 2018 Summer Webinar Series Sponsor